The Now-to-New way of creating the new, by Jack Martin Leith

Now-to-New is a term I came up with in the early 1990s to denote a shift from the present situation (Now) to what’s need instead (New).

Read the story of how Now-to-New came into being

In the beginning, Now to-New was little more than an umbrella term covering innovation, change and problem solving work.

It evolved into a practical philosophy with associated methods for transcending the mundane, creating the new and generating abundant value for customers or users and other beneficiaries.

Now-to-New principles and practices incorporate insights (example) gained during my extensive and ongoing inquiry into how the new comes into being and how this changes into that, beyond prevailing theories and methods.

I was able to put my discoveries to the test during three decades spent providing consulting services in the areas of breakthrough innovation, system-wide change and multi-stakeholder co-creation, working in the UK and internationally with a large and diverse group of businesses, government bodies and nonprofit organisations.

See the names of some former clients

Now-to-New wayfarers create the new — new products and services, new ways of working, new states of affairs — in the workplace, and in their personal lives, for example by establishing a YouTube channel, launching a campaign for restoring a former railway line, setting up a community radio station, revitalising a struggling community, starting a business, or founding a nonprofit organisation.