Jack Martin Leith

Now-to-New is a term I came up with in the early 1990s to denote a shift from the current situation (Now) to what’s need instead (New).

Read the story of how Now-to-New came into existence

Back then, Now to-New was little more than an umbrella term covering innovation, change and problem solving work.

It evolved into a practical philosophy with associated methods for transcending the mundane, creating the new and generating maximum value for customers or users and other beneficiaries.

Now-to-New principles and practices incorporate insights gained during my lifelong inquiry into how the new comes into being and how this changes into that, beyond prevailing theories and methods.

Here’s an example

I was able to put my discoveries into action during three decades spent providing consulting services in the areas of breakthrough innovation, system-wide change and multi-stakeholder co-creation, working in the UK and internationally with a large and diverse group of businesses, government bodies and nonprofit organisations.

View a partial list of former clients

This website is where I share my findings with aspiring Now-to-New practitioners.

Please send me a note if you have any questions, observations or requirements.